According to an evaluation of many people, Yanai have changed the face of the retail sector in Japan, which depends heavily on prices fixed in advance, as well as on the brokerage account with roses cut neck. Main Yanai has generated waves of reasonable production and distribution to cut the price in Japan. Yanai has played an important role in helping the Japanese consumer price decreased 0.7% in the last year, reducing the lowest level in many years.

However, the plan to reduce the cost of this has prevented Yanai-Fast Retailing become “a thorn” in the eyes many companies and the leaders of Japan, who criticized him as causes contributing to the cause dropped slopes of many garment companies in Japan others. E never fear, Yanai still drunk with the plan its business, although many people are set for nicknames as “enemy number one of the garment industry in Japan”. He is always trying to find out the direction of business in accordance with their interests and for consumers. ‘Competition in low cost is not all bad “- he said.

Do not stop in Japan border

Garment industry from Japan to advance this capital depends heavily on raw material imports. And the question is: whether people have a firm foothold in the market so can be successful when the invasion of garment market in the world?

Tadashi Yanai is determined to affirm it. With hundreds of shops in Japan, a number sufficient to satisfy the needs of the domestic market, as well as the industry garment Japan is gradually restrict imports from abroad, the Yanai thought to Plan diverted business to foreigners is very natural. Yanai confidence so that he said, a day that the brand garments under the Uniqlo chain, he will become the name belongs to the family in the UK and the U.S., similar to Gap or Marks & Spencer, the retail clothing the world’s largest at present.

At first, Yanai has plans to open additional 50 of Uniqlo products in the UK within three years to come. This will be a very big challenge for Tadashi Yanai, because previously he has not until now have brand name clothing which Japan developed successfully in the world market. “We will have a customer, because we will sell a lower price of goods from the Gap in London. And in 10 years more, probably we will be growing even more than Gap “, Yanai said.

Besides traditional markets are Japan, Fast Retailing is-more expanded new markets in New York, London, Paris. According to Yanai, are you in here will be the bridge to Fast Retailing infiltrate the UK market, the U.S. and France. In addition, Yanai also determined to penetrate the China market, a place is the cradle of many kinds of goods cheapest in the world. He said: “A huge market in China is not as a lack of accommodation for garment manufacturers. It is important that we have the strategy reasonable price combined with high quality, a weak attempt to present friendship of many garment companies China “.

However, although garment industry is the world tend to remove nhoa border between the countries, but perhaps for the retail clothing, this is not really the factors leading to success. Wants position “on” such as Gap or Marks & Spencer, Yanai is still a lot of work to do, as well as it should have more business strategy and new more efficient.

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