Guess - The brand name for everyone jeans

Jean has been a long time is no longer in the work that is often seen as high-fashion and is a business of 10 billion USD in the United States. From the designers leading to the retailers, anyone who would like a fat section of the market extremely attractive this.
MARKET

Jean has been a long time is no longer in the work that is often seen as high-fashion and is a business of 10 billion USD in the United States. From the designers leading to the retailers, anyone who would like a fat section of the market extremely attractive this. In the burning of this, GUESS? confidence gained position leading brand names in the fashion design new creative and unique materials.

ACHIEVEMENT ACHIEVEMENTS
From a production company site for jeans and normal in California, GUESS? has rapidly developed into brand giants in the world. Jean is the main material to create success for GUESS? but at the same time GUESS? also design, manufacture and trading of all types of costumes for all and all the accompanying accessories. Month 8 / 1996, GUESS? the shares and the Marciano brothers, the founder of the GUESS? Inc., Still holds the right leadership.

Only in retail stores, GUESS? have a variety of shops and independent position in most supermarkets and shopping centers in the world. There are about 200 shops GUESS? within the United States. Comments on distribution networks worldwide, GUESS? there are 450 stores presence in 37 countries.

Source sales of GUESS? depart from the line retail stores, distribution centers mainly in the U.S. and Canada and through the airline’s website: www.guess.com.

Beginning with the goal always help the community, The GUESS? Foundation (Fund-sponsored GUESS?) Was established in 1994 expressed the sense of responsibility of corporations for charitable functions. The number of non-profits are GUESS? supports increasing. The annual fund always consider the case of claims of financial and military as well as generally for many organizations operating aid as diverse as improving the education community, to help homeless people invisible and environmental protection. In addition GUESS? also supports the process of research and treatment of AIDS, cancer, disaster aid and other charitable functions other. The GUESS? Community Outreach spend a lot of time, effort, food and other products GUESS? to help those who lack in many communities.

Paul Marciano is the third financial planning, he outlined the ways and directions of development of advertising campaigns for brand GUESS? right from the beginning of the establishment. The work in advertising GUESS? the competitor in the industry are extremely ne and continuously received many awards list price as CLIO Award, Belding Award, One Show, London National Advertising Award, PIA Award, Mobius Award, Benny Award, along with numerous other awards. Museum Art Metropolitan the decision to GUESS? Press and Book Catalogue for Nashville collection of his.

HISTORY AND DEVELOPMENT
Start decade 80, fashion jeans and almost does not walk for themselves. It is anticipated that Denim (a kind of cotton fabrics) is also outdated, the jeans is not a declaration of fashion. And the Marciano brothers, the founders GUESS?, Inc. has changed completely identified with this formula perfect combination of style and freedom of America and stunning luxury of Westerners. I grew up in Marseilles area, land feeding design talent in France, has formed where a brother Marciano style design young, attractive, powerful and calendar. Step approach of the new GUESS? has opened a new future for Denim.

In the first day, customers still do not doubt it for the clothes of GUESS? Nobody showed excitement with a new service from Denim, but the attempt to patient’s brother Marciano final answer is temple worthy. Product first hand, wearing jeans and Marilyn have a new style, young and attractive. Ne handbook because the Marciano brothers, Bloomingdale’s has agreed to receive 1 dozen sell this product. Within a few hours, all wearing jeans and Marilyn have been customers who bought unbend, and the next completely favorable for the Marciano with a combination of harmonization of the product images and icons.

Guess? quickly penetrate into the culture and mass media become a symbol end of the 20th century. The campaign of GUESS? has opened the way for many people anonymous to the famous only through a night by. The super stars such as Claudia Schiffer, Naomi Cambpell, Carre Otis, Laetitia Casta, Eva Herzigova and has started his career with GUESS?. Under pairs of eyes and the art direction of the wall and Paul Marciano taken by the photographer is still unknown at the time they like Wayne Maser, Ellen Von Unwerth, Neil Kirk and Raphael Mazzucco, brand GUESS? du chu has been through many places, from the desert regions of the waste Far Western United States to the beach flooded carry the sun in Brazil, and the beautiful avenue in Paris.

The images lively and new products have expanded road development for GUESS? and gives this brand reputation in the United States. Decade 80, the product of GUESS? was far from fashionable jeans and expanded to other types, such as Baby GUESS?, watches, shoes, eye glasses and perfume brand GUESS. The extended period than in the 90s has brought brand GUESS? to new areas such as Europe, Asia, South America, Africa, Australia and the Middle East. This decade also witnessed the introduction of more products of GUESS? as GUESS? Collection, GUESS? Handbags, Activewear, Jewelry, Swimwear, Golf, Home, Innerwear, Leather, Athletic, Belts, Neckwear, Men’s and Classics. Some products on time no longer appear again by the changes in the market. In the decade between 90, GUESS? the shares and introduce www.guess.com site. Before stepping into the new millennium, website of GUESS? has become a site for electronic commerce, which provide sites for men and women.

PRODUCT

Philosophy of GUESS? be made clear through the design with delicate style that featured celebrate human beauty, with its typical face of GUESS?, but more important is all over the customers, sources creative inspiration the actual GUESS?. Style featured in the U.S. plus Western double net offers new service GUESS? a unique new looks strange, just classic just young, modern. With products GUESS?, Customers can freely create a style unique fashion. Reputation for quality, marketing talent and the open road for the style fashion new, GUESS? bring to the collections for diversity for men, women, and children. In addition GUESS? also expanded business in other areas such as shoes, eye glasses, belt, jewelry, leather map, map conditioning, watches, handbags and perfume.