Durex brand - History and development

The story of Durex started in 1915 when L. A. Jackson should be established London Rubber Company. Operation in a small room behind a basis of tobacco production in London, Jackson started the business tool “protection” in the shops are hot hair, this can be seen as an action rather reckless and new me during that time period. Year 1929, the name of Durex, the pair from DUrability, Reliability and Excellence, had been registered officially.

Three years later, manufacturing Durex’s first run, focusing technique of tonnes of rubber processing and application of manufacturing techniques to the most advanced.

In 1939 marked an important event. Sex toys quantity supplied from Germany banned by Durex which had to increase production to be able to meet the needs of a growing military.

1950, company shares and renamed the London International. In 1999, after the merger with Seton Scholl, SSL International PLC is formed.

Cross decade 80 as first an important time in history Durex. When you understand that AIDS and other infectious diseases through sexual relations is a serious troubles, demand began to rise and the role of the BCS quickly be social recognition. Previous changes in the perception of the community, the retail system is expanding rapidly and today no one is ngo ngàng encounter when Sex toys sell publicly in pubs, supermarkets, gas stations or medicine again. Most recently, Durex expanded distribution to stores Topman fashion, thus Durex brand may be exposed to many more young customers with messages of a sexual life safer, healthier.

During the course of their work, Durex is committed to ensuring quality and for fostering sexual relations with healthy birth control methods and prevent disease spread sexually. Durex continue to focus on innovative technology the most modern, including rubber formula best, and scientific research. These improvements will help customers of Durex have been living animal pillow harmonious and healthy at the same time, help Durex brand growing stronger than the market.