AAA Auto - Reseller the Old Car in the World

AAA Auto active market in the Czech Republic since 1992, when an Australian original Czech, Anthony James Denny started importing new cars from Central Europe to America. Because of the potential business new car is limited, operational costs and the possibilities are limited, he decided to switch to the car business have been used and to have the success.

On the Markets: Needs large second hand car appear after the Czech market is open to first decade of the 90 signal clearly to the rapid development of the market segment the market.

In the past, oral transmission is always suggested to people who sell cars have been used, but in the competitive environment that currently is not enough, vendors need to have good reputation she should ensure that customers they recognize the quality and reliability right from the start of the vehicle are offered and where sold.

AAA Auto is the first company in the Czech Republic started to buy the car was used in cash, this revolutionary industry full of cars to the country. During 15 years, AAA Auto has developed strongly with more than 3,500 employees and 39 branches in 5 countries in Central and Eastern Europe.

AAA Auto focus on developing quality customer service, the number of customers up to 700,000 people in late 2006 and this number continues to increase with speed is ne. Today, AAA Auto control over 23% market car old Czech Republic and Slovakia by 16%, the number is predicted will increase in 2007.

Former customers to choose where to take the car, but today it is like choosing a car over the internet or find the car over the phone. Therefore, the success of AAA Auto associated with the development of professional telemarketing (phone operator by AAA Auto receive 2.8 million calls each year.) And website (3.3 million people visit www.aaaauto.cz annually).

The Achievement : The great success of the AAA Auto is a leading position not only market in the Czech Republic but also in four other countries where companies are active, clear and great experience of the founders are Anthony James Denny stand behind every success. While in the Czech Republic and Eastern Europe car brands are wrestle with the competition, a vision of Denny made quickly AAA Auto makes up most of the market.

Success of the company is also based on the ability, … beginning in 2004 when it is active in Slovak market, then Romania, Hungary and Poland. As in the Czech Republic, AAA Auto has always been the leading position in this market.

Son an important milestone in the history of development of AAA Auto as in 2006 when Auto Diskont (until then ranked 2nd in the Czech market) into 1 part of it. In that year sales of the company to reach the Eur 348 million (almost CZK 10 billion) with 62,000 vehicles sold out.

A great success by other companies as sales increased 33% in first 6 months of 2007 and the last 9 months, the company is open 39 branches next.

One of the success of AAA Auto, since 2003 the company is regularly in the top 100 largest companies in the Czech Republic.

AAA Auto also very successful in the release of the first stock market to the company 24/9/3007 to 26/9/2007 floor Prague and Budapest as flooring. Capital from organizations and small investors will be used as a source of financing for the expansion.

History :AAA Auto provides some unique services that competitors can not they do AAA Auto active market in the Czech Republic since 1992, when an Australian original Czech, Anthony James Denny started importing new cars from Central Europe to America. Because of the potential business new car is limited, operational costs and limited ability, he decided to join the business car was used. Needs of large vehicles have been used in 90 first decade has brought a rapid development for the whole industry - lack of industry business principles, the relationship business clearly, the benefits can make , and proper attitude of customers.

AAA Auto has created a deep impact on the behavior of customers and the seller in the first half of decade of 90, when the company began to pay cash for the car you buy. This service has increased sales in a clear and do business faster and easier.

Between 1998 and 2001, the company expanded its activities throughout the Czech Republic with 10 branches at the end of the period, and become the network had sold the car to use most water. In 2004 the company adopted the name of their trade is AAA Auto and open first branch in Kosice (Slovakia). One year later, the company expanded its activities into Romanian market, and a center of the car at the capital of Bucharest.

In 2006, the expansion of the company in Central Europe up to the top of the points with open branch offices in the Hungary and many Countries.

The Products: More than 15 years, AAA Auto has become a specialist in buying and selling car was used. Recipes of the company is in the car with cash from the original owner of it, how it has done for AAA Auto to become owner of the actual vehicle and ensure 100% of the legal origin of the car sales. This is guaranteed thanks to the standard car stringent (107 parameters of technical inspection), add code that VIN of all vehicles were bought to be checked on the basis of international data. Therefore, up to 65% of the vehicles are removed in the process of buying did not match the source or technology company.

AAA Auto provides some unique services that competitors can not they do. The first is to allow customers change a car during 24 hours without giving any reason (suitable for cars priced above CZK 100,000). Next is the “Carlife” oner for defects in machinery and electricity.

Customers of AAA Auto can be reduced 15% of the total cost of maintenance and replacement parts at service center authorized by General Automobile.

The company has relationships with a long series of bank and always ready sale.

A service that AAA Auto customers can use the opportunity to exchange - consumers sell their car and get the company on a higher.

All the vehicle’s AAA Auto are stored in the log book, this is part of the management of the company. Customers never have to queue to cancel the registration of their car, switch or register a new car, this saves time and effort for customers.

In mid-2007, AAA Auto provides average 8000 vehicle both old and new every day on the market 5 European countries and the AAA Auto presence throughout the Middle East is a matter of time.
Developments Recent

In 2004 the company sold 44,240 vehicles are used, in 2005 sold 50,800 and this number continues to increase to 61,936 the level in 2006. Only in the first quarter of 2007 AAA Auto open 10 branch offices and in the same time the sales are nearly 2.9 billion CZK. Today, the company has 39 branch offices and 8 new locations in the plan.

The company is also doing open “the branches” in cities with smaller population of about 100,000 to meet the needs car has used high quality in the region as well as in the capital.

AAA Auto do you have outstanding compared to the crowd with the introduction of innovative services to market through a combination of media, including printing, radio, internet and outdoor advertising.

Sometimes, AAA Auto, based on four factors to attract customers: Maximize choice, ensuring, diversify methods of payment, and reasonable price.

AAA Auto link activities with the media characters popular in each area; in Slovakia are the athletes hockey Jan Lasak and Zdeno Ciger, while in Hungary is one of the commentators most famous, Gundel Gabor Takacs.

AAA Auto also cooperates with many clubs, hockey and football across the region. In the Czech Republic, AAA Auto is the official partner of the team Czech Republic, and organized sporting events such as Barum Rally. Currently, AAA Auto is to tighten cooperation with the lack of football.

Finally, but not least, AAA Auto is always ready to help those who need it, that’s the charitable activities and build relationships with long-held Tereza Maxova organization helping children abandoned. The close cooperation with Detska dopravni nadace also particularly necessary in the child support Orphaned, but the problem of the accident.

International market, AAA Auto is the primary funding for sports activities. Since 2007 the company has cooperated with a number of club hockey in Slovakia, Poland, Romania, Hungary and some other countries AAA Auto is actively looking for work. AAA Auto also supports cultural events, sports, society in Czech Republic as well as in other countries where the company has branch offices.

Community relations of the company are aimed at building a positive image in public eyes, this reflected in the positive evaluation from the customers current and potential for the company and the final the revenue of the company.

Brand name:

• AAA Auto sure people buy and sell cars already use the largest Central Europe. Success of the company based on the professionalism and customer service excellent. Slogan: “Customer is first” is not an empty phrase for the company but also the philosophy business strategy.
• In addition, AAA Auto application process management standard in all branches of the company, management focuses on people, the optimal, strategic direction and activities.
• Corporations have the standard key to their success: customer service quality, the professionalism, prestige, personal development potential, and all are environmental friendly.